SAN JUAN, Puerto Rico, May 17 /PRNewswire/ -- Axesa Servicios de Informacion, S. en C. (formerly Verizon Information Services - Puerto Rico Inc., S. en C.), the market leader in directory publishing in Puerto Rico, today announced that it has selected Intelligenx, Inc. as its technology partner to migrate its current SuperPagesPR.com online directory to a new, next- generation search platform. As part of the agreement, Intelligenx will provide the latest Discovery Engine 5.0 technology as well as related services for implementation and for application management. In addition, Axesa will license and utilize the Intelligenx AdOptimizerTM sales tool in order to better enable its directory sales reps to clearly articulate the value of yellow pages advertising both in print and online.
"When we looked at all our options, Intelligenx presented a clear differentiation and a unique value proposition," said Jackie Tabbert, Managing Director of Axesa. "Not only does Intelligenx have excellent search technology, but they have a deep understanding of the yellow pages business and the application of technology to local search. We are confident that they have the experience and know-how to help Axesa execute its strategy and grow top- and bottom-line revenues both online and from our print directories."
"Axesa is extremely well positioned to capitalize on the local search opportunity in Puerto Rico," said Iqbal Talib, CEO and President of Intelligenx. "We are pleased to have the opportunity to participate in this exciting opportunity and to work with the outstanding team at Axesa."
About Axesa Servicios de Información, S. en C.
Axesa Servicios de Informacion, S. en C. produces over two million printed directories in Puerto Rico, including two local regional directories ("Tu Guia Comercial Local Bayamon" and "Tu Guia Comercial Local Carolina"), a mobile directory ("Guia Movil"), a business-to-business directory ("The Business Register"), an "Export and Import Guide", two tourist magazines ("Bienvenidos" and "Places to Go"), two membership directories (Puerto Rico Chamber of Commerce and the Puerto Rico Hotel & Tourism Association), and several directories on CD-ROM. Axesa provides information services through Operator Assisted Yellow Pages, "Infovoz 511," and online Yellow Pages, http://www.SuperPagesPR.com. On March 31, 2006, Welsh, Carson, Anderson & Stowe acquired Verizon's interests in the directory company, which is a joint venture with World Directories Inc., a leading international directories business operating across seven countries in the classified advertising market.
About Intelligenx, Inc.
Intelligenx is a leading provider of optimized search technology in the field of Internet Yellow Pages (IYP) and Local Search. Intelligenx's patent pending search platform, Discovery Engine combines highly scalable search and retrieval technology with a deep understanding of the nuances of Local Search including specific linguistics and semantic capabilities, and visualization tailored to provide consumers with the ultimate online search experience. Intelligenx provides technology and related services for some of the largest yellow page publishers in the world looking to bridge the gap between print directories and the online search marketplace. Customers include Telkom Directory Services and DeTelefoongids. http://dexonline.com was rated as the number one IYP/local search site in a white paper published by independent analysts, The Kelsey Group. Intelligenx is headquartered in Herndon, VA, with offices in Europe and South America. Learn more about Intelligenx at http://www.Intelligenx.com |
